Creative Industry Related Information for Graphic Designers & Web Designers!
Graphic Design Business - Start a Freelance Design Business Today!

A Sad Day for Magazine Designers, Writers, Photographers and Printers

Posted: October 6th, 2009 | Author: | Filed under: Business | No Comments »

I just read yesterday on CNN Money that Gourmet magazine closes its doors after being in business for 70 years. Now I do not subscribe to the magazine myself, but many do, but my point in posting this to show who all is effected by this closure. Not only are the employees effected such as the writers, designers and photographers, but also the printer, the paper company and mail houses too. So a closure of such a long standing business really hurts the economy all the way down the line.

Now there will probably not be a bailout for these folks, but you have to wonder about the state of magazines and newspapers these days with so many closing around the country. Of course many are moving online to save costs, but it still comes down to companies not advertising in these publications, that has been the major downfall for most of these magazines and newspapers. Basically, it goes to show that companies are having a hard time paying those high advertising rates to be in a printed publication. Inflation has driven costs up so high that magazines and newspapers have to charge high fees in order to cover the production costs involved in producing the publication.

Now that is not to say they will not have trouble selling online advertising too. Businesses all over are cutting back on advertising, including my own business. Folks are looking at cheaper alternatives now days to promote their business, for better or worse, it breaks down to how the economy has effected their business too.

I hate to see any business shut down and I wish all the staff and vendors of Gourmet magazine well and hope they all find jobs after this company closing.

For more details, checkout the CNN Money article — View Article


Comments are closed.